Royal OakWeb design and marketing for Royal Oak, Berkley, and Ferndale
Websites for Royal Oak,
Berkley, and Ferndale.
Sites, stores, booking, Auto SEO, and social media for the restaurants, shops, studios, and offices along Woodward. One team, 10 minutes up the road in Birmingham.
White Label Ops in Berkley runs its strategy, store, and marketing with us as one system.
Welcome back!
Main-street clients near Royal Oak
- White Label Ops
- Simply Good Kitchen
- Skin House
- JustLight
- A2 Aesthetic
Businesses in Royal Oak, Berkley, Ferndale, and Hazel Park that have worked with EGO Labs. 3 of them are clients today. From our client records on 11/15/2026.
A year in sales for Simply Good Kitchen, whose store and register are one system.
Sessions gained by Skin House after its store and booking site went live.
Royal Oak, Berkley, and Ferndale
Main-street businesses, along Woodward
Royal Oak, Berkley, and Ferndale are main-street towns: restaurants, shops, salons, gyms, and small offices, most of them owner-run. The site has to do the work of a front desk: menus, bookings, orders, and getting found when someone searches nearby.
White Label Ops in Berkley is the client here with a case study: strategy, a store, software, and the marketing to drive it, built as one system.
The rest of our main-street work is a few miles north in Birmingham: Simply Good Kitchen's store and register, and Skin House's memberships and booking.
Businesses we know in Royal Oak
- Restaurants and food. A menu, online orders, and the counter on one system. Simply Good Kitchen sells over $1 million a year that way.
- Salons, spas, and studios. Booking, memberships, and no-show fees handled by the site, as at Skin House.
- Shops. Stores that sell online and at the counter from one inventory, on EGOcommerce.
- Owners short on time. Auto Social drafts posts and reels in your voice, and you approve them with one tap.
The work
Main-street work near Royal Oak
Start here
What would you fix first?
Tap anything that sounds familiar. It goes on your call.
Pick one. We'll tell you what we'd do about it.
We'd check what's exposed today, then move WordPress to headless so the public site has far less to attack. Hosting with us adds a firewall, monitoring, and tested backups.
We'd look at the server and the caching first. Ours are tuned per site, and when something feels slow you reach a person who can look.
We'd start Auto SEO: fixes every week from your own Search Console and GA4 data.
We'd set up Auto Social, so posts in your voice show up on a calendar you approve with one tap.
We'd start with one newsletter and one follow-up drip on EGOmx, our own email platform.
We'd find the step someone keeps retyping and connect the tools on either side of it.
We'd scope it on the call: a custom site on Next.js with WordPress behind it, or a portal or tool built around how you work.
The EGO portal
One login for your site, your marketing, and your support.
Every EGO client gets a portal login. Here's what's inside.
Your services
SEO
Social
Email marketing
Projects
What we do
Everything your website needs, from one team.
Add what you'd like to talk about. Skip what you don't need.
/wp-login.phpBlocked/xmlrpc.phpBlocked/.envBlockedHeadless WordPress
Pre-built pages out front, WordPress behind the firewall.
Software development
Portals, internal tools, and apps built around how you work.
Three steps. The first one takes 30 seconds.
- Tell us what's bugging youPick a few things on this page, then send the short form.
- A 15-minute callWith someone who can actually look at your site. We'll reach out to set a time.
- A plan in writingWhat we'd do first and why, with a date. Moving your site to EGO? The security and performance audit is free.
Your next step
Request a 15-minute call.
Tell us where to reach you. A person from EGO Labs gets back to you to set a time, usually the same day.
Rather talk now? (248) 792-8133
Got it. Talk soon.
We'll reach out to set a time for your call, usually the same day.
Can't wait? Call (248) 792-8133.
Questions from Royal Oak businesses
Are you based in Royal Oak?
No. We're in Birmingham, about 10 minutes up Woodward. We kick off on Zoom unless we set up something else.
Can our site take orders and bookings?
Yes. Simply Good Kitchen takes orders on a store tied to its register, and Skin House takes bookings, memberships, and no-show fees on its site.
We don't have time for social media. Can you help?
Yes. Auto Social drafts posts in your voice on a calendar you approve with one tap, or we run it for you.
Can we change the menu or prices ourselves?
Yes. Your team edits the site in WordPress or in the store's own admin, and we're a call away when something needs more than an edit.
Can the site pay affiliates or partners?
Yes. JustLight's WooCommerce store pays its affiliates automatically each month.
What is the EGO portal?
Where EGO clients see their services, projects, invoices, SEO, social, and email work, and open support tickets. Every EGO client gets a login.
What does it cost?
It depends on what you pick. After the call you get a real number in writing, before anything starts. Hosting plans and programs are on the pricing page.
Near Royal Oak
- Birmingham
- Troy
- Southfield
- Detroit
- Clawson
- Madison Heights
- Hazel Park
- Metro Detroit
- All the places we work