Healthcare Websites

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Healthcare Website Development

Take a closer look at the health care industry. You’ll find it’s filled with companies doing seemingly the same thing.
They all have similar business websites, run social media marketing, and have other things in common.
And one thing they don’t have in common is EGO Creative Marketing, an award-winning team specializing in healthcare website design and digital strategy.

We build health care websites that get results. We’ve done it for other companies, and we can do it for you.
At EGO Creative Marketing, we think you deserve more from your website than just a place to post information about your company, products, and services. Our goal is to create a site that your audience finds helpful and interesting—and that ultimately helps your business grow.

Your team will benefit from the expertise of our healthcare digital experts, as well as insights from our work with national B2B brands, higher education institutions, and commercial organizations. Our framework integrates attribution and conversion values from your business plan to the complex environment of healthcare marketing.

We follow the American Disability Act (ADA) and Web Content Accessibility Guidelines (WCAG) standards for all of our healthcare website designs.

Are you an academic medical center or medical school? Our higher education and healthcare integration make EGO the ideal partner. We understand the complexity of both environments and how to strategically weave the experience of schools and medical centers to represent both the patients’ and the students’ needs.

The Benefits of Having Healthcare Websites

If you aren’t quite sold on making and maintaining a website just yet, we understand. It can be a lot of work if you go DIY. However, we think these benefits should sway you.

1. It Gives You 24/7 Presence

Sometimes, people need help or answers in the middle of the night. Having a website means the information they need is always available and all in one spot, no need to call. This is especially important for hospitals since sometimes patients need things like directions in a hurry.

2. It Facilitates Information Exchange

When a website is well done, it makes it easy to exchange information with patients. For example, you could have an FAQ section that answers the most common questions you get from patients.

Then, rather than calling the office, they can get the information they need online. While some patients will still feel better calling, this will allow communication with many that don’t add stress to your practice.

3. It Gives You Credibility

Anyone can have a website claiming anything they want to. So this may seem like a strange advantage of a medical website. However, for many patients, if a practice or hospital lacks an online presence, it is a signal that something is wrong. From thinking that perhaps your practice isn’t really to worry that you are behind the times in all areas, it can prevent people from choosing you.

Medical websites are essential. But if building and maintaining yours sounds like too much work, Sequence Health is ready to help. We offer comprehensive solutions for digital marketing and patient engagement. Improve your presence, your reputation, and your bottom line by partnering with us.

Healthcare website development services

Who do you choose to design your healthcare business website? You need a professional who is able to polarize the competition by designing something out of the ordinary. Who will show you the way to break-through? EGO Creative Marketing is a Metro Detroit-based web design agency that specializes in making your business shine on the Internet. We use our in-depth knowledge and insight of web marketing trends, as well as our passion for what we do, to create cutting-edge websites that are guaranteed to score highly with online viewers.

We employ an award-winning team of designers and developers who can significantly improve your online presence.

Our healthcare website strategy

The process of developing a brilliant website design starts by understanding your business goals and target audience. Whether you are seeking to build a cutting-edge online presence or just want to update the design of your existing site, you will be pleased with our easy-to-use visual design tool.

Start Engaging Your Customers Today

No pitch, no pressure. We want to know you and help you succeed.

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Quick Facts

5%

of all Google searches are health-related

3x

more visitors go to hospital sites via search compared to non-search

60%

of consumers run a search before scheduling an appointment

94%

of healthcare patients use online reviews to evaluate providers.

Frequently Asked Questions

How can the healthcare website be improved?
Make sure your healthcare website is user-friendly. Maintain your brand identity throughout the site with a simple and clear layout. Keep the design modern and ensure your website is as functional as possible.

What is a healthcare website?
Your healthcare website is the digital version of a waiting room. It is where patients form their initial opinions of your practice, so the same elements that create an inviting office environment should be considered with an online space.

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