Serling & Abramson, P.C.
A rebuilt site with real funnels for mesothelioma clients, and marketing that brought in $3 million in cases in 2026 alone.
Project Duration: 3 months

Industry
Legal / Law Firms
- Website Design & Development
- Lead Generation
- SEM, SEO & Search Marketing
- Web Hosting Services
The Challenge
Serling & Abramson had an old Drupal site that they didn't know how to run. The attorneys were writing their own blog posts.
The site was dated, slow, and not built for a phone. Most of all, it had no real path for a mesothelioma client to reach the firm.
A rebuild, then marketing
We rebuilt the site and brought it up to date. The rebuild took 3 months. It is fast and mobile friendly, and it runs on WordPress, hosted on EGO Prime.
The most important part was the sales funnels. A mesothelioma client now has a clear path from the first search to a conversation with the firm.
Then the firm hired us to market the site. That work has run for 4 years, and the firm is still a client.
Results & Impact
The site and the marketing brought in $3 million in cases in 2026 alone.
"Working with Paul has been SUCH a pleasure. If you can dream it up, Paul and his team can make it happen. Our company initially came to Paul to work on a publication to be used for marketing. EGO turned a word document into an artfully designed, physical book for us. Immediately impressed with their work, we entrusted them to re-design our website and help us launch an SEO campaign to get it out into the world. Not only did Paul and his team launch our website in a calculated and intentional way, but they made us feel as if our company's goals and needs were of the highest priority every step of the way. Since launching our site, Paul and his team have done an excellent job maintaining our SEO campaign, creating meaningful content to put on our site, and is always there to support our team. Since Paul's involvement, our website has seen increased traffic and we continue to see our SEO statistics move in a positive direction. Paul is a wealth of knowledge and an expert in his field, which is clearly reflected in the high quality of his work. Going with EGO has been a smart decision for our business and I would highly recommend Paul for anybody looking for a fresh perspective on marketing, design, SEO, and all things web-related."
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